It’s super rare these days to come across anyone who is not on some form of social media. There’s something for every generation!  People are attracted to the social aspect of it.  Most people want to hop on to connect with family and friends.  Others use it for business and networking.  Some want to share their talents with the world. And some people are on it because it’s the “cool” thing to do.  Whatever your reason for being on social media, I think there are some important things to keep in mind. I want to show you how to have a social media account that makes people want to come back and read your posts.  So, I’m going to share with you some Tips for a Good Social Media Account.

Social Media

Connecting

There are so many wonderful things about social media, really and truly.  Sometimes you have to get past the bad, but I promise it’s there.  One of my favorite things about social media, is connecting with others.  Whether it be reconnecting with old friends, staying up to date with family, or making new friends, social media is a great place to build and sustain relationships.

My first ever social media account was Facebook.  This was before I really knew what it was or anyone who was on it.  For some reason that I can’t remember, I had to get a Facebook account for the college classes I was taking.  So, I set it up and pretty much didn’t use it for a long time.  I eventually started getting lots of friend requests from old friends and high school acquaintances.  And I’ll be honest with you, I rarely accepted these friend requests, because I didn’t want people knowing my business.  The irony that I share pretty much everything now, is not lost on me.

Overtime I was able to appreciate what Facebook was all about and that it was actually pretty cool to be able to reconnect with people that I hadn’t seen in years and that I probably wouldn’t see in person. I especially loved being able to keep up with family members that I didn’t get to see often or that lived out of town.  I also loved that I was able to share pictures of my kids with these family members.

And now, I absolutely love the fact that social media has connected me with a community of moms of kids with Down Syndrome that I would’ve never been able to meet!  I have so many amazing support systems made through social media.  And it continues to grow, because I am able to connect with so many like minded people around the world.

Networking

What an incredible time we live in where we can become anyone we want to be.  When I began my career as a stay at home mom, over 15 years ago, there were very few ways for me to earn money without leaving my kids.  Yes, network marketing existed, but for an introvert like me, calling, having parties, or going out and meeting people was super intimidating.  Plus, I didn’t have time to leave my house or make calls with 2 small boys at home.

Social media opened up a doorway for me to be and do something outside of being a stay at home mom. I was able to connect with other momma’s like myself who needed what I was able to provide. And I could do it all from the comfort of my home and on my time.  The friendships I have made through my business, have been priceless!  It’s never been about selling to my friends or family, but providing a service to those who need it. Social media has helped to connect me to those people.  And it’s led me to want to do more and be more.  Now, I’m just hoping to have some sort of positive impact on the world. With social media, I can have a bigger impact.

But it’s not just about network marketing!  You have the ability to start your own business, advertise your company, your products, your services for FREE!  How cool is that!?   We can now reach so many people we couldn’t before thanks to social media!  You want to change the way the world sees people with Down Syndrome (I do!)?  Well, guess what?  You now have the ability to teach thousands of people the beauty of having an extra chromosome!  The world is at our fingertips, if we choose to use it correctly.

The best approach when using social media

Whatever your reasons for using social media, personal, business, fun, etc, I believe there are some things to consider.  Some of these will be more focused on business, but many apply to everyone.

  • Be respectful– You should absolutely be allowed to share your views and opinions on your social media platform of choice.  But please, be respectful, and realize that your opinion is not the only one that exists. If you would not say it or share it in person, then maybe you shouldn’t share it online either.  Don’t leave rude comments on people’s post.  Just be respectful to all people-that’s just common courtesy.
  • Be you!–  No seriously, be unapologetically you (while still being respectful).  No one is happy and smiling all the time.  We all have issues, we all have faults. People want to connect with people that they can relate to. I promise you that people know when you are being fake and they will stop watching your posts.  Stop being the person that you think others want you to be and actually be you (in real life too!).  It’s so much easier!
  • Keep it positive– Yes, you can be real, share the good, bad and ugly and still stay positive. I share the down sides of being a special needs mom and a mom of teenage boys but I  focus more on the positive. That’s how I live my life though. No one wants to follow someone that is always negative and complaining about everything.  They just don’t.  So share your struggles, your hard times but also share how you overcome them. Where your focus goes, energy grows.  So, even if your life is hard right now, you must find something positive to focus on if you want it to improve.  Be real, be you, but also be happy.
  • Engage with other people– Social media is meant to connect people, so don’t just be a fb stalker, engage with people.  Support your friends and family by liking and commenting on their posts. Be social!  If you like what someone is posting, tell them.  You can relate to what someone is going through, let them know.  You really want that recipe that someone posted a picture of the other day, shoot them a message and ask.  Social media is the one place that you don’t have to feel socially awkward.  People are posting because they want you to engage- so do so.
  • Post with purpose– Before you make a post on social media, think, “what is the purpose of this post?”  This is especially important for business and marketers.  Don’t just throw up a post, just to post.  You need be clear on why you are posting.  It doesn’t have to be just to sell something, in fact, most of your posts should NOT be for that reason. Your posts should always add some sort of value.
  • What goes on the internet, stays on the internet– This is true for everyone!  I tell my kids this all the time!  Just because you delete a posts, doesn’t mean that its gone.  All it takes is one share, one screenshot and its out of your hands.  Keep this in mind when you are posting on social media.  Please, stop and think before you post or share to your page.

 

If you’d like to follow one of my social media accounts, my favorite place to hang out is Instagram but you can also find me over on Facebook, of course!

And if you found any of this information valuable, please feel free to share it!